Clafiya, a Nigerian health-tech startup, has successfully raised $610,000 in a pre-seed round, marking a significant milestone for the company. The funding was secured through a combination of venture capital funds, angel investments, and grants, with notable contributions from Norrsken Accelerator, Acquired Wisdom Fund (AWF), Hustle Fund, Voltron Capital, Microtraction, and other angel investors. The capital infusion will fuel product development and team expansion, propelling Clafiya’s mission to provide end-to-end healthcare solutions to its users.
A Novel Approach to Healthcare Delivery:
Founded in 2021, Clafiya is making waves in the Nigerian healthcare sector by offering a range of innovative services, including online consultations, medicine delivery, and strategic partnerships with Health Maintenance Organizations (HMOs). Operating in Lagos and Enugu, the platform connects patients with healthcare professionals through virtual and in-person consultations, eliminating the need for arduous hospital visits. The virtual consultations allow patients to receive medical advice and treatment from the comfort of their homes, effectively bringing an online clinic to their doorstep.
Expanding Services for Comprehensive Healthcare:
Beyond consultations, Clafiya has expanded its partnership network to offer wellness and health services. The platform now facilitates medicine delivery directly to patients’ doorsteps, saving them from the inconvenience of trips to the pharmacy. Moreover, Clafiya’s end-to-end healthcare service includes the collection of diagnostic testing samples from patients’ residences, streamlining the entire process. By collaborating with gyms, nutrition clinics, wellness centers, and specialized well-being services, the platform ensures that users have access to holistic healthcare solutions. Key partners such as i-Fitness, Khairo Diet Clinic, Blueroomcare, Pharmarun, and Famasi Africa enhance the diversity and depth of Clafiya’s offerings.
Successful Revenue Growth and Payment Model Evolution:
With a customer base comprising over 3,000 individuals and numerous businesses utilizing its services to offer health insurance to employees, Clafiya has experienced impressive revenue growth, boasting a 15% month-on-month increase. To enhance user convenience, the company recently introduced the Clafiya Wallet, replacing traditional subscription plans with a pay-on-demand model. The wallet allows users to deposit a specified amount and pay for healthcare services as needed. Unlike Health Maintenance Organizations (HMOs), Clafiya’s wallet funds do not expire and come with cash back rewards, further incentivizing responsible healthcare utilization.
A Vision for Transformative Healthcare Access:
Clafiya’s ambitious mission is to provide seamless access to primary healthcare for Africans. The company’s approach involves building trust with customers and offering the best possible experience to encourage responsible healthcare-seeking behaviors. By addressing deeply ingrained practices of self-medication prevalent among Nigerians, Clafiya seeks to gradually revolutionize healthcare utilization in the country.
Microtraction’s Investment in Clafiya:
Microtraction, as the first institutional investor in Clafiya, recognizes the startup’s potential to bring primary healthcare to every home in Africa. Impressed by Clafiya’s experienced team, well-defined go-to-market strategy, and identification of a substantial market opportunity, Microtraction’s partnership further solidifies Clafiya’s position as a frontrunner in the Nigerian health-tech space.
Clafiya’s successful pre-seed funding and innovative healthcare solutions highlight its potential to transform the healthcare landscape in Nigeria. By leveraging technology to offer convenient, accessible, and comprehensive healthcare services, Clafiya is poised to make a significant impact on healthcare utilization and patient outcomes. As the company continues to expand and evolve, its commitment to customer satisfaction and responsible healthcare practices will be instrumental in driving positive change in Nigeria’s healthcare ecosystem.